Here are some of the factors that makes the difference between a GOOD event, and a GREAT event. Ensure that you (or the event organizer you engaged) understands what’s required – so you can also organize an unforgettable event.
Pre Planning is essential (and CRITICAL), know what you have to do, then DO IT
A clear purpose and understanding of what you want to achieve
Ensuring your customers/attendees experience starts way before they even step through the ‘event’ door
Ensuring all your website, marketing literature is available & clearly outlines what the event is about and informs participants of the VALUE and BENEFITS
Providing value added content both before and after the event
Making everyone feel welcome and included throughout the whole event
Knowing who your target audience are and what they need and want
Listening to your customers/attendees …ask them before your event starts what they want to see, hear and do
Make your event interactive and involve your customers/attendees as much as possible
YOU the event organizer MUST interact with your customers/attendees, spend time with them and get to know them
Address problems as soon as they a rise and offer solutions
Make the organization seamless, it needs to be slick and efficient
Stick to the agenda … this is what people are expecting and have based their travel plans around
Ensure you have the correct audience in attendance
Considering the smallest of details ~ a great event is all in the detail
Give participants something to remember your event by i.e. a free gift, certificate of attendance etc
Make sure your participants walk away feeling like they are important to you and your company....
Brought To You By KDP Events...
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